About Effie's Tower

Effie's Tower was born from the journey David and Hannah walked with their twins: nine months across two different hospitals. It exists to share what that season taught them, including the practical insights, the hard-won lessons, the encouragement, and the prayers. Their hope is that other families will find useful resources, real comfort, and a community that walks alongside them.

How we serve NICU families

• Arrival packages for newly admitted families
• Holiday meals and hospital-friendly refreshments for NICU parents
• Christmas gifts for NICU babies
• Original children's books and educational resources
• Prayer partners who commit to lifting up each family by name
• Partnerships with hospitals, churches, and local businesses

Effie's Tower Co. is a 501(c)(3) nonprofit organization, independent of Effie James Co. Donations are tax-deductible to the extent allowed by law. EIN: [add yours]

 Proverbs 18:10 says, "The name of the Lord is a strong TOWER; the righteous run to it and are safe."

Being in the NICU is a time of so much uncertainty. Nothing is guaranteed, and the only thing we have left is God. Knowing that we can run to Him despite the chaos, this world, and everything that may seem to vanish tomorrow is the most reassuring promise He has given us. He will never leave us nor forsake us. He is always there; we just have to go to Him. Our heart at Effie's Tower is that, through our love and support, we can help others run to the Father.

When the Eiffel Tower was constructed, nothing like it had ever been built. It seemed preposterous at the time. Many believed a structure that tall, made from such an open lattice of iron, could never stand strong. But Gustave Eiffel, the engineer whose company designed and built it, understood the materials and the foundation better than anyone. To everyone's amazement, and later delight, the tower was built exactly as it was engineered, in a record-setting two years. We know the rest of the story: the Eiffel Tower became one of the most iconic landmarks in the world. Along the way, it earned the nickname "the Iron Lady," a piece of history masterfully created to be stronger than anyone expected.

And that's exactly who Effie was.

 Born from Effie's fight and anchored in Proverbs 18:10, Effie's Tower surrounds NICU families with prayer, comfort, resources, and care — so in their hardest hour, they can run to the Father and find they're not alone.